Through the support of our community and business partners, the business continued to expand and Richard Kniesel opened the very first ‘Kniesel’s Collision’ in 1968. His wife Lilo and each of his five children joined him at the shop daily. Together, they worked to ensure that each customer enjoyed the kind of service experience for which Kniesel’s has become known. This commitment to stellar customer service has become synonymous with the Kniesel name. Their devotion to their employees, as well as to their customers, has created one of Sacramento’s finest models of servant leadership.
As Kniesel’s Collision continues to grow, we remain strongly rooted in our family’s founding Core Values: The Golden Rule, WOW Customer Service, Humility, Integrity, Family and Quality. Kniesel’s has been blessed with the opportunity to expand their operations, including locations in Rocklin (2003), Natomas (2008), Shingle Springs (2012), Sacramento -18th St. (2012), Sacramento – X St. (2015), Rocklin – Specialized (2019) and Sacramento – Power Inn (2019).